African roads are among the worst in the world. Over half of them are either not paved or tarred. Therefore they are constant nightmares for drivers and their cars, especially those sedans designed for gentler European and American roads. Their bumpers all have stories to tell.
Kenyan car manufacturer, Mobius Motors, has decided to introduce an affordable, no thrills, but robust and classy SUV for the African mass market and they are slowly picking up steam. The company has started to receive orders, and they plan to start selling it from this year.
Mobius Motors was founded in 2009 by British entrepreneur Joel Jackson, who was working in rural Kenya when he found out that people had vehicles that weren't capable of negotiating the country's rough terrain and long distances. The company is not just focused on Kenya, but anywhere that they have bad roads which is pretty much of Africa.
|The Mobius I - an older model|
The SUV has some acceptable features like a rear wheel drive transmission system, and possesses a 1.8-litre power frame. The maximum torque is 182 nm. It is evident that the vehicle is not being designed to compete with a Range Rover Evoque. And at 12,500 US dollars, it doesn't exactly burn an hole through pockets.
We can only hope that more and more Innovations like this together with other creative products from places like Nigeria, and Uganda would help gradually transform the African Auto scene for the better.